Public relations companies are working on their trigger fingers in preparation for what might be the games console war of the century.
Sony’s Playstation3 is due to launch in roughly one month, but the PR companies representing both Sony and Microsoft are already putting their dukes up. This morning we received a short, wooden stick with an attached note on it. It reads: A handy yardstick for measuring the height of your PS3 games library.
As it turns out, this doesn’t come from Sony. We suspect it is their opposition who is gearing up for the release. Sony’s PR representative knew nothing of the stunt and was rather baffled, mumbling something about ”sticks and stones…„ Xbox’s PR arm would neither confirm nor deny that they were the source, but said that we might just receive a longer stick in the near future.
The PS3 will be released exactly one year after the Xbox360, both Sony and Microsoft has plans for the night. Microsoft’s console will be celebrating its one year birthday in New Zealand and Sony will, of course, celebrate its launch of the PS3. A week after the new console is launched; Microsoft will be release its HD-DVD addition to the Xbox360.
It might not be the fight to the death that many were predicting, but as a friend in PR once told me. It is never just lunch, it is always an event.
Having allready fully paid to ARGOS the full price for my fothcomeing PS3-(I cannot recall myself ever being so disapointed) in hearing that most of my very extensive collection of PS2 games cannot be played on the PS3 console- When i decided to buy PS3, Sony stated that most PS2 games were compatible on PS3---Very Very Very Very disapointed customer.
Posted by: Paul Jones | February 27, 2007 11:25 PM